Hollie Delaney

Chief People Officer

Power Home Remodeling

Hollie Delaney is the Chief People Officer at Power Home Remodeling, where she has led the company’s people strategy since November 2020. Prior to joining POWER, she spent more than a decade at Zappos, one of the most recognized culture-first companies in the country. Under Hollie's leadership, POWER has continued to earn national recognition as a top workplace, ranking #20 on Fortune's 2026 Best Places to Work list and consistently placing in the Top 100 on Glassdoor's Best Places to Work list.

3:30pm to 4:30pm

From The Inside Out: Build an AI-Ready Employer Brand

Taylor Meadows
Hollie Delaney

Speakers

Description

In an AI-powered labor market, your employer brand is no longer solely what you market. It is your employees’ lived experience, served instantly. As candidates shift to AI prompting, LLMs cross-reference career sites with external social proof, making your internal reality your external brand.

This keynote delivers an advanced deep dive into Answer Engine Optimization (AEO) and Generative Engine Optimization (GEO), optimizing your brand through the three A’s: Amplification, Advocacy, and Authenticity. Learn to transition from passive attraction to interactive validation, implement strategies that shape how algorithms summarize your culture, and leverage human storytelling that both talent and engines trust.

Details

In-Person

WonderWorks Session

The Sourcing Shift, Trust by Design, Amplified Intelligence

Credits available

Indeed FutureWorks is headed to Phoenix but you can tap into The Human Advantage in hiring wherever you are. Secure your free virtual spot today.

Join us for two days of learning, discovery, and The Human Advantage in action. Limited tickets are available. Contact your Indeed rep for details.

Secure your free virtual seat today to see The Human Advantage in action. Limited tickets are available to join us in Phoenix. Contact your Indeed sales representative for details.

Join Virtually In-Person

Hollie Delaney

Wednesday, September 2nd

From The Inside Out: Build an AI-Ready Employer Brand